Courses

Certified Digital and Social Selling Specialist

Get ahead of the curve with the latest and most up-to-date digital and social selling skills needed to
flourish in the digital economy of today. Designed to be a complete tool kit for B2B sales reps,
develop a new skill set and practically explore a new area of selling.

Level: Entry 

5 hours – Part-Time – Online – Certification Exam (1 hour)

Global Accreditation

Acquire more prospects 

Includes Membership

Certified Digital Marketing Specialist – Social

An in-demand digital marketing discipline, this certification will provide you with the latest
techniques and tools to effectively engage and influence through social media. A specialist
certification, it focuses on the planning, implementation and measurement of
your social media strategy.

Level: Entry

30 – 40 hours – Part-Time – Online – Certification Exam (3 hours)

Global Accreditation

Perform & succeed in your role

Includes Membership

Certified Digital Marketing Specialist – Search

As an in-demand digital marketing discipline, this certification will provide you with the latest
techniques and tools to improve your search marketing and lead generation efforts. Through
dynamic lectures and case studies, you will possess the expertise to create, manage and implement
advanced search marketing strategies using AdWords, PPC, display and re-marketing techniques.

Level: Entry

30 – 40 hours – Part-Time – Online

Prestigious Accreditation

Drive Digital Strategies

Includes Membership

Certified Digital Marketing Specialist – Strategy & Planning

Planning and strategy are key to any digital marketing campaign. Earning this certification will
introduce you to digital communications, and help you develop a measured and well-considered
strategy and coherent plan for an organization.

Level: Entry

30 – 40 hrs – Part-Time – Online – Certification Exam (3 hours)

Influence Business Outcomes

Includes Membership

Certified Digital Marketing Professional – V8

Future-proof your career by gaining the latest and most up-to-date digital marketing skills needed to
thrive in today’s ever-evolving digital economy. By becoming a Certified Digital Marketing
Professional, you will be prepared to take up a more evolved role in the overall marketing field and
ensure you are equipped with the tools and skills needed to create a cohesive, effective online
strategy.

Level:Entry

30 hours – Part-Time – Online – Certification Exam (3 hours)

Industry Leading Certification

24/7 access to content

Includes Membership for 12 months

Study online

Flexible online study options allow you to learn at a time, place and pace that suits you. Connect and engage with other students, share ideas, ask questions and get feedback.

Globally recognized

With over 41,000 members worldwide, we have trained more professionals to a higher digital education standard than any other certification body.

Industry validated

The world’s leading digital brands and agencies review and approve your syllabus ensuring that it is cutting-edge, relevant and technically accurate.

Introduction

The Digital Marketing Institute is the world’s leading digital marketing and selling professional certification body with a growing network of over 80 education partners in 100 countries.

Objectives Of The Framework

The objectives of the Digital Marketing Institute Certification Framework is to provide a contemporary and flexible system that :

  • Acts as a reference point for curriculum development that leads to a Digital Marketing Institute professional certification.
  • Supports industry education pathways which provide access to certifications that allow individuals to move easily between different educators and industry roles.
  • Defines a clear progression route for professionals.
  • Supports and enhances the recognition of the value of Digital Marketing Institute certifications in industry.
  • Enables a level of alignment with other international certification and qualification frameworks.

Setting The Standard

The Mission

The Digital Marketing Institute is the global certification standard in digital marketing and digital selling education. To date, over 41,000 people in 135 countries have studied with the Digital Marketing Institute, making ours the most widely taught digital certification standard in the world.

The Digital Marketing Institute collaborates with global digital experts to define and develop the skills and qualifications required of today’s digital professionals.

Digital Marketing Strategy (Setting Objectives)

Digital Marketing (The Buyer's Journey)

Certification Framework

The Digital Marketing Institute Certification Framework defines the digital certification and progressions routes available to students, professionals, educators and industry.

The Digital Marketing Institute’s Certification Framework describes what a professional should know, understand and be able to do on the basis of a given certification level. Universities, colleges, training companies and employers in over 90 countries now implement certifications from the Digital Marketing Institute’s Certification Framework.

More Info

Global Industry Advisory Council (GIAC)

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In order to promote excellence in the digital marketing and sales sectors and to strengthen the profession we create relevant supporting standards, insights and practices that can be applied globally. The GIAC’s role is to identify current and future trends , contributing to ‘best practice’ advice, industry research and insights for professionals and the industry.

Pearson Vue

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Each year millions of people around the world take an exam with Pearson VUE,
Pearson VUE helps develop, manage, deliver and grow testing programs and Digital Marketing Institute exams can be completed in any Pearson Vue testing centres. This means professionals are tested in a secure environment.

Membership Opportunities

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Our Membership Offers You:
Access to an extensive and exclusive content library that will keep your skills sharp also knowledge current for a professional’s unique needs.
Ability to stay connected in our membership network; Connected to trends, to alumni experts around the globe who can bring unique insights to your work.
On this platform you get access to practical advice and valuable insights from experts for the career moments that matter most.